Focused Play Co logo

Pricing

One license. Every program in the system. Ready to run.

Combinations of these programs have helped Rec Academy locations add an average of $45k–$72k in net revenue per location.

Based on The Recreation Academy’s own locations. Results vary and are not guaranteed.

Build it yourself, or open ready to run?

Doing it all yourself

  • • Weekends spent writing day-by-day plans
  • • Training new staff from scratch every season
  • • Designing flyers and parent descriptions yourself
  • • Guessing which games kids will actually love

With a Focused Play Co system

  • Field-tested plans ready on Day 1
  • Free training modules for every leader
  • Licensed photos and parent-ready copy
  • Programs proven across 1,100+ Rec Academy programs

Three steps to opening day

  1. 1

    License your system

    Pick camps, clubs, or PE for your locations.

  2. 2

    Train your staff free

    Two short modules get every leader ready for Day 1.

  3. 3

    Open your doors

    Share parent-ready descriptions and start registering families.

Single Location

One full system for one school or site.

$7,500 / year

or $750 / month · 12-month commitment

  • One full system of your choice
  • Curriculum, leader guides, photos & copy
  • Both free Focused Play Co training modules
  • One free Growth Mindset certification place

Up to 5 Locations

One full system for 5 physical locations. 2–4 locations: $8,500 / $9,000 / $9,500.

$10,000 / year

or $1,000 / month · 12-month commitment

  • Up to 5 physical locations
  • Consistent programs across every site
  • Both free Focused Play Co training modules
  • One free Growth Mindset certification place

Up to 10 Locations

One full system for up to 10 physical locations.

$15,000 / year

or $1,500 / month · 12-month commitment

  • Up to 10 physical locations
  • Best per-location rate
  • Both free Focused Play Co training modules
  • One free Growth Mindset certification place

How many locations?

6

$11,000 / year

Between tiers, each location over 5 (or over 10) adds $1,000 per year, so 9 locations never costs more than 10.

Monthly billing is a 12-month commitment: the full annual amount is owed either way. Paying the year up front saves you money. One system = School Break Camp System, or School-Year Enrichment System, or Supplemental PE Systems.

Add another system: +$2,500 / year

Per extra system, on any plan.

Registration system: free + 5% per transaction · licensees pay just 2%

Open to anyone, with or without our curriculum. Curriculum licensees get the reduced 2% rate. It doesn’t include any curriculum.

Included with every license

Everything your team needs to open.

Every program in your system

Full curriculum, day-by-day plans, and leader guides.

Staffing ratios & routines

Suggested ratios and reflection routines for your team.

Two free training modules

Curriculum & Revenue Setup and Facilitating the Experience.

One free certification seat

A full Growth Mindset facilitator certification for one person.

Licensed photos & copy

Real program photos and parent-ready descriptions for marketing.

Free registration option

Use our system at 5% per transaction, or just 2% for curriculum licensees, or your own.

Staff seats & equipment

Good to know before you start.

US$25 / staff seat

Growth Mindset facilitator certification, normally US$100. First seat free.

Equipment package

Sports & Games Madness requires an inflatable ga-ga pit, foam-tipped archery, and 9 Square in the Air.

Free registration system

Free to use. 5% per transaction — just 2% for licensees.

Open to anyone, whether or not you license our curriculum. It handles sign-ups and payments. Curriculum is not included.

Payback example

One camp week can cover a license.

30 campers × $250 for a 5-day camp week = $7,500 in registrations, the cost of a single-location license.

  • Run more weeks over summer and breaks
  • Add a 6-week club each school term
  • Every extra session is upside

Illustrative example only. Your pricing, enrollment, and costs will differ.

Proof

Programs that pay for themselves.

Private school

St. Louis private school

~$49,000

added revenue across summer and the school year

Challenge: Expand summer and school-year enrichment without adding staff workload.

  • • ~$34,000 in additional summer revenue
  • • ~$15,000 in school-year program revenue
  • • More offerings with no extra admin work
“Partnering with The Recreation Academy let us offer more to our families and grow our revenue, all while saving time.”

School district

Midwest school district

~$54,000

added school-year revenue across multiple buildings

Challenge: Launch a brand-new district-wide enrichment program across several elementary schools.

  • • Multiple programs at several elementary schools
  • • A varied mix of enrichment offerings district-wide
  • • ~$54,000 in additional school-year revenue
“District-wide enrichment launched across multiple schools — consistent quality, one contract.”

Results from programs run by The Recreation Academy. Your results will vary and are not guaranteed.

“I have an uncoordinated six year old who loves running around. I was worried he might not be able to follow all the rules or would get out right away, but that wasn’t the case. The counselors did a great job of making sure everyone was included. His only complaint was that I picked him up… he wanted to stay all day.”
Playground Champions camp
“My son loves after school kickball! It’s a great way to interact with kids from other grades and have fun!”
After-school kickball club
“Both of my boys have loved The Recreation Academy. They’ve done both Spring Break camps and Summer Camps. Each day they are excited to participate!”
Spring break & summer camps

Parent reviews of The Recreation Academy

Pricing questions

What is the difference between yearly and monthly billing?

Both are 12-month commitments. Paying the year up front costs less ($7,500 vs $9,000 for a single location). With monthly billing, the full annual amount is owed even if you stop early.

What counts as a location?

One physical site, such as a school building, rec center, or campus. You list every location when you buy.

What if I have 6 to 9 locations?

You pay the 5-location price plus $1,000 per year for each location over 5. For example, 6 locations is $11,000 and 9 is $14,000. At 10 locations it is $15,000.

Can I add another system later?

Yes. Add any other system at any time for $2,500 per year, on either plan.

Do I have to use your registration system?

No. Use your own process, or use ours for free at 5% per transaction, or just 2% for curriculum licensees. The registration system is open to anyone and does not include curriculum.

Where do you offer licenses?

Across the U.S., except New York and Washington, where we do not sell, license, or offer registration.

Full rosters, confident staff, and families who sign up again next season.

Without a plan, programs get rebuilt every season, staff improvise, and spots go unfilled.

Ask about licensing

Focused Play Co programs are not available for locations in New York or Washington.

Let’s bring the play.

Make this your best season of play yet.

Tell us about your sites, your season, and the programs you want to run.